Public relations may seem easy to some, but it is not as easy as it seems to be. Although, it is all about maintaining a mutual relationship between an...
In older times, to be known and seen, businesses had to put in all their efforts. Communication during older times was not as convenient and frequent as compared to...
As the name suggests, public relation refers to a marketing strategy of professionally maintaining a favorable image among the public including, the press media, other organizations, and competitors, initiating...
Public Relations is a field that deals with relationships established between business organizations and the public. In particular, Public Relations include a public relations specialist trying to build a...
Aspects such as brand image, brand value, brand name, sales, revenues matter a lot for business. Businesspersons work hard day and night to gain a worthy place in the...
Over the last few decades, the world has changed a lot. It has evolved a lot with time. And just like every other aspect, the marketing world is also...
With the internet has grown a lot over the last few years, digital marketing was bound to as well. The number of people that use the internet has been...
Starting and further running a business is a long procedure and may also include a lot of mistakes. But, have you ever wondered how one corrects their mistakes? And...
A lot of jargon makes rounds in marketing, just like any other field. But some terms are used more commonly. Some concepts should be clear in the minds of...
Public Relations today is one of the most important marketing tools. It is also a widely used one. The benefits that this IMC tool tends to offer are now...