5 Benefits of Using Twitter as a PR Tool
Social media is no longer used just as something where people chat or socialize with one another. Over the years, it has evolved into something much more than that. Especially…
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October 16, 2021
Importance of Personalization in Today’s Market
Over the last few decades, the world has changed a lot. It has evolved a lot with time. And just like every other aspect, the marketing world is also a…
October 11, 2021
The Importance of PR in Digital Marketing
With the internet has grown a lot over the last few years, digital marketing was bound to as well. The number of people that use the internet has been increasing…
October 6, 2021
Public Relations rescuing the mistakes made by businesses
Starting and further running a business is a long procedure and may also include a lot of mistakes. But, have you ever wondered how one corrects their mistakes? And how…
October 5, 2021
4 Ways Brands Can Increase Their Reach on Instagram
Social media is no longer just a platform to socialize and catch up with your friends. Over the years, it has evolved into much more. One of these things is…
September 9, 2021
5 must PR Movies to watch for a better understanding of the industry
Content, in today’s day and age, has a lot of relevance to it, whether it is books, movies, podcasts, or streaming services. When we talk about movies, they are a…
September 3, 2021
Importance of giving Public Relations its due recognition
Public Relations is the relationship an organisation maintains with its public. Here both parties share mutual beneficiary equally and efficiently. Often, it is in the form of storytelling. But in…
September 1, 2021
What is Buzz Marketing?
Buzz marketing is a relatively new concept in the marketing world. With the advent of the internet, and the growth in social media users over the years it has become…
August 26, 2021
How to Determine if a Press Release Should be Drafted
Public Relations today is one of the most important marketing tools. It is also a widely used one. The benefits that this IMC tool tends to offer are now getting…
August 23, 2021
What is Corporate Reputation and Why is it Important?
Corporate reputation is a very important concept in the world of marketing. It is also very relevant for brands. They need to understand this concept properly in order to maintain…
August 19, 2021