Importance of Personalization in Today’s Market
Over the last few decades, the world has changed a lot. It has evolved a lot with time. And just like every other aspect, the marketing world is also a…
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October 11, 2021
5 Tips for Moment Marketing
Moment marketing has grown so much over the last few years. Especially with the high rise in the number of internet users, along with an increase in the time spent…
September 23, 2021
4 Tips to Keep in Mind While Designing Your PR Strategy
Strategy is a word, we all have heard of at some point or another. Strategy in simple words can be defined as a planned set of actions that are aimed…
September 20, 2021
Some Common Misconceptions Associated With Public Relations
It has been a while since Public Relations has been introduced in the corporate world. Referring to the name people assume that public relation has to do something with relationships…
September 13, 2021
5 must PR Movies to watch for a better understanding of the industry
Content, in today’s day and age, has a lot of relevance to it, whether it is books, movies, podcasts, or streaming services. When we talk about movies, they are a…
September 3, 2021
Importance of giving Public Relations its due recognition
Public Relations is the relationship an organisation maintains with its public. Here both parties share mutual beneficiary equally and efficiently. Often, it is in the form of storytelling. But in…
September 1, 2021
How to Make More of Public Relation by doing less
Public relation is a mutual relationship between the public and an organization, which benefits both public and the organization at the same time. But making and maintaining a relationship is…
August 12, 2021
5 Reasons Why Time is an Important Factor in Crisis Management
The way a crisis is handled, can often make or break a brand. A crisis is a very delicate situation, and the factor of time is very important in its…
August 11, 2021
5 Ways in Which Brands Can Fix Their Corporate Image
Corporate image is a popular concept in the world of marketing and is quite a relevant one. It can really impact the brand in many ways. Let us discuss the…
August 6, 2021
5 Reasons Why Product Differentiation is so Important Today
Product differentiation is a frequently used term in marketing. You might often wonder what it means. In simple words it refers to the different aspects in which a product might…
July 31, 2021