Over the last few decades, the world has changed a lot. It has evolved a lot with time. And just like every other aspect, the marketing world is also...
Moment marketing has grown so much over the last few years. Especially with the high rise in the number of internet users, along with an increase in the time...
Strategy is a word, we all have heard of at some point or another. Strategy in simple words can be defined as a planned set of actions that are...
It has been a while since Public Relations has been introduced in the corporate world. Referring to the name people assume that public relation has to do something with...
Content, in today’s day and age, has a lot of relevance to it, whether it is books, movies, podcasts, or streaming services. When we talk about movies, they are...
Public Relations is the relationship an organisation maintains with its public. Here both parties share mutual beneficiary equally and efficiently. Often, it is in the form of storytelling. But...
Public relation is a mutual relationship between the public and an organization, which benefits both public and the organization at the same time. But making and maintaining a relationship...
The way a crisis is handled, can often make or break a brand. A crisis is a very delicate situation, and the factor of time is very important in...
Corporate image is a popular concept in the world of marketing and is quite a relevant one. It can really impact the brand in many ways. Let us discuss...
Product differentiation is a frequently used term in marketing. You might often wonder what it means. In simple words it refers to the different aspects in which a product...
