5 Life Lessons from the World of PR
PR as a marketing discipline has been around for quite some time now. PR in simple words is all about trying to maintain a good image of a brand in…
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September 17, 2021
Apply These Six Secret Techniques To Improve Public Relations
Public Relations is a marketing strategy where a business organisation builds and maintains a healthy and mutual relationship with the public. Organisations hire Professional Public Relations Officers with professional experience…
September 15, 2021
Some Common Misconceptions Associated With Public Relations
It has been a while since Public Relations has been introduced in the corporate world. Referring to the name people assume that public relation has to do something with relationships…
September 13, 2021
4 Reasons Why Media Relations are Important in Public Relations
Public Relation is one of the fields in marketing that has grown a lot over the last few years. Especially with the lockdown, brands have been investing more and more…
September 11, 2021
4 Ways Brands Can Increase Their Reach on Instagram
Social media is no longer just a platform to socialize and catch up with your friends. Over the years, it has evolved into much more. One of these things is…
September 9, 2021
5 Advantages that Direct Marketing Offers
One of the most used IMC tools- direct marketing is one which all of us have at some point, engaged with. It is highly useful for brands, and has been…
September 7, 2021
5 must PR Movies to watch for a better understanding of the industry
Content, in today’s day and age, has a lot of relevance to it, whether it is books, movies, podcasts, or streaming services. When we talk about movies, they are a…
September 3, 2021
Importance of giving Public Relations its due recognition
Public Relations is the relationship an organisation maintains with its public. Here both parties share mutual beneficiary equally and efficiently. Often, it is in the form of storytelling. But in…
September 1, 2021
What is Buzz Marketing?
Buzz marketing is a relatively new concept in the marketing world. With the advent of the internet, and the growth in social media users over the years it has become…
August 26, 2021
Brand Personality: A Brief Overview
All of us are built of different characteristics. Each one of us has distinct personalities, which is what makes us stand out. Our personality tends to create a certain perception…
August 25, 2021