Moment marketing has grown so much over the last few years. Especially with the high rise in the number of internet users, along with an increase in the time...
Strategy is a word, we all have heard of at some point or another. Strategy in simple words can be defined as a planned set of actions that are...
Education is undoubtedly very important. It helps us become more aware about our surroundings, our history, where we come from, how this world functions, and it also helps us...
Public Relations is a marketing strategy where a business organisation builds and maintains a healthy and mutual relationship with the public. Organisations hire Professional Public Relations Officers with professional...
It has been a while since Public Relations has been introduced in the corporate world. Referring to the name people assume that public relation has to do something with...
Public Relations is the relationship an organisation maintains with its public. Here both parties share mutual beneficiary equally and efficiently. Often, it is in the form of storytelling. But...
A lot of jargon makes rounds in marketing, just like any other field. But some terms are used more commonly. Some concepts should be clear in the minds of...
Corporate reputation is a very important concept in the world of marketing. It is also very relevant for brands. They need to understand this concept properly in order to...
Direct selling is one of the IMC tools. You might have heard of the term and wondered what it means, or you might have experienced this IMC tool personally,...
Public relation is a mutual relationship between the public and an organization, which benefits both public and the organization at the same time. But making and maintaining a relationship...