PR as a marketing discipline has been around for quite some time now. PR in simple words is all about trying to maintain a good image of a brand...
One of the most used IMC tools- direct marketing is one which all of us have at some point, engaged with. It is highly useful for brands, and has...
Corporate reputation is a very important concept in the world of marketing. It is also very relevant for brands. They need to understand this concept properly in order to...
Internal communication is a well known concept, when it comes to corporate communications. It is an integral part of the organization and can majorly alter the performance of the...
How to differentiate? We as public are rarely aware of the difference between Public Relations and Advertising. But in a corporate world these two terms are totally different and...
Earning impressive and goal-oriented media coverage is no more an easy task especially during pandemic hit 2021. Striking even a minor wrong tone can deliver multidimensional undesired impacts to...
You must trust your agency! Look one thing we all should agree that an expert in the field is always going to be more aware of the subject than...
Synopsis: Most of the businesses use media for information sharing, promotion, branding and others but many of these don’t get the expected results. The reason is- ‘committing some simple...
Public Relations can help you catch up! How many times we think before starting, and how much time do we just waste in thinking? As an entrepreneur, every individual...
Why every single brand needs Top PR Company? How do you define if your Top PR Company is good or bad? How can you understand that if your Company...
