Today we don’t see a Public Relation firm like those old firm where media relations and churning out press releases and calling journalists, it was like Pros would follow a pattern of working as they would ask for press coverage irrespective of the news value in the materials and continuously call a journalist to follow up. But now everything has changed massively in the PR sector.
The term ‘Public Relation’ is vast in its nature. Despite of the fact that Public relations are coherent with promotion fundamentally in terms of impact, yet Public Relations remain broadly obscure. Advertising or PR is the workmanship and the ability to convince an outsider, which is, for the most part, the media to advance one’s customers. A brief around a couple of things that one has to think about Public Relations.
Considering the famous headline ‘Do not Judge a book by its cover’. Like every other stereotype, this statement also has an amount of hidden truth behind it. People do tend to judge a book by its cover. The title or topic is the first thing that helps one decide if they will go further with the content. A headline is an insight into what’s coming up next. Just like the objective of your resume is an 11-second insight via which an interviewer decides whether to go ahead with your candidature or not.